In this episode of the Managing Uncertainty Podcast, Bryghtpath Principal and Chief Executive Bryan Strawser explores the role of corporate strategy in building an effective resilience program. Most business continuity programs can recite their RTOs and plan counts but cannot articulate the company strategy. Bryan explains why that gap leaves organizations protecting yesterday’s business.
Drawing on Roger Martin and A.G. Lafley’s Playing to Win framework, Bryan walks through the five choices that define any corporate strategy, centered on two questions: where to play and how to win. He shares practical signals for reading your company’s strategy, including capital allocation, earnings calls, and the strategic bets in flight. He then maps each strategic choice to a concrete resilience program decision, from tiering and recovery priorities to exercise design and governance.
The episode closes with five actions resilience leaders can take this quarter to align their programs with corporate strategy. Bryan also makes the budget case from Martin’s work on efficiency and slack: resilience is not a cost center, it is a source of competitive advantage.
