Resilience and crisis management are just a tiny part of the dynamic business landscape. Today, they have morphed from mere buzzwords to essential elements of a solid business strategy. At Bryghtpath, we’re a consulting firm specializing in three critical areas: crisis management, business continuity, and crisis communications. We work primarily with mid to large-sized complex …
How to Build a Crisis Communications Strategy from Scratch
When your company ends up on the news for its next (inevitable) data breach, will your company know what to say, who will do the “saying,” and how you plan to follow up with media requests? In other words, has your company learned to build a crisis communications strategy? If your company is known for …
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