Business Continuity and Crisis Management Consultants
BP’s Deepwater Horizon crisis is the case study I come back to most, because it failed twice. The crisis management failed: the plan on file couldn’t guide a real response, and the company’s early numbers were wrong. The crisis communications failed: BP’s executives made a human tragedy about themselves. Either failure would have hurt. Together, …
Deepwater Horizon Case Study: BP’s Crisis Management and Communications FailuresRead More
On the evening of October 29, 2012, Hurricane Sandy came ashore near Brigantine, New Jersey. Before founding Bryghtpath, I led global crisis management, business continuity, and intelligence at Target. Nearly 200 of our stores were disrupted, along with distribution centers, two data centers that powered our e-commerce site, and tens of thousands of employees. This …
Crisis Management Case Study: Hurricane Sandy and the Fastest ReopeningRead More
