In the past, a business reputation was made slowly and surely over a period of months and years. Public opinion was largely formed through word of mouth when you did business with other companies or consumers in your community. When a news story about your business or one like yours broke, the effects passed quickly …
10 steps to successful crisis communications
It’s easy to tell when a company is caught flat-footed in the face of a public relations crisis. Often, their response is characterized by tone-deaf responses, bland and non-committal statements or, even worse, no response at all. Having a plan in place means that your organization is far better equipped to handle whatever bumps and …
Workplace Violence in 2018: A look at 7 incidents from the first half of the year
Workplace violence exploded into the public realm last month with the shooting at the Capital Gazette. It’s important to understand that these are isolated incidents, however. Workplace violence is an increasing concern for companies in the United States and Canada. Unfortunately, these problems are often extremely difficult to foresee. Telling the difference between a normal …
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Managing Uncertainty – Episode #36: The Big Launch
Continuing our three-part series on Communication – Episode #36 of the Managing Uncertainty Podcast focuses on the new product launch — what do you do when you’re ready to launch your new initiative, system, project, or product inside of a company? In this episode of the Managing Uncertainty Podcast, Bryghtpath Principal & CEO Bryan Strawser and Senior Consultant Jennifer Otremba discuss …
Managing Uncertainty – Episode #35: Alternate Workplace Strategies for Business Continuity
What happens when you find yourself in the middle of a crisis, some of your facilities are impacted, and suddenly you need to relocate several critical teams to an alternate workplace for an indeterminate period of time. If you have planned well, then you’re ready to execute your plan. But if you haven’t…. In this …
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Managing Uncertainty – Episode #34: Communicating after the Boom
Continuing our three part series on Communication – Episode #34 of the Managing Uncertainty Podcast is focused on what happens after the “BOOM!”… or in other words, we’re going to focus on crisis communications. In this episode of the Managing Uncertainty Podcast, Bryghtpath Principal & CEO Bryan Strawser and Senior Consultant Jennifer Otremba talk candidly about crisis communications. Topics discussed include …
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Managing Uncertainty – Episode #33: Communication and Awareness Strategies
How often does a leader in security, crisis management, or business continuity find that their team is doing great things, but absolutely no one in the company knows anything about it? In this episode of the Managing Uncertainty Podcast, Bryghtpath Principal & CEO Bryan Strawser and Senior Consultant Jennifer Otremba talk candidly about communications and awareness strategies in the first part …
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Managing Uncertainty – Episode #32: Super Bowl 52 Recap
Back in February, Minneapolis, Minnesota was the host of Super Bowl 52. We previously discussed preparing for a major event like a Super Bowl in an earlier episode of the Managing Uncertainty Podcast. In this episode of the Managing Uncertainty Podcast, Bryghtpath Principal & CEO Bryan Strawser and Senior Consultant Jennifer Otremba take a look back at Super Bowl 52 …
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