In the dynamic landscape of business, change is the only constant. This truth extends to the realm of business continuity planning, where the strategies and approaches implemented to ensure resilience in the face of disruptions must evolve over time to remain effective.
As organizations grow, technologies advance, and new threats emerge, business continuity plans must adapt to meet these shifting realities.
Business continuity planning involves identifying potential risks to an organization’s operations and developing strategies to mitigate those risks, maintain essential functions, and swiftly recover during a disruption.
Initially, these plans are often created focusing on immediate concerns and known threats.
However, several factors drive the need for adjustments and updates to these plans as time passes.
Want to learn more about Business Continuity?
Our Ultimate Guide to Business Continuity contains everything you need to know about business continuity.
You’ll learn what it is, why it’s important to your organization, how to develop a business continuity program, how to establish roles & responsibilities for your program, how to get buy-in from your executives, how to execute your Business Impact Analysis (BIA) and Business Continuity Plans, and how to integrate with your Crisis Management strategy.
We’ll also provide some perspectives on how to get help with your program and where to go to learn more about Business Continuity.
Emerging Threats
The business landscape constantly evolves, with new threats emerging regularly. Whether cybersecurity risks, natural disasters, supply chain disruptions, or pandemics, organizations must stay vigilant and incorporate strategies to address these evolving threats into their continuity plans. For example, the COVID-19 pandemic highlighted the importance of remote work capabilities and the need for flexible response strategies.
Technological Advancements
Technology plays a significant role in shaping modern business operations. Advances in cloud computing, data analytics, and communication technologies offer both opportunities and challenges for business continuity planning. Organizations must leverage these advancements to enhance their resilience while also considering the new risks introduced by reliance on complex digital systems.
Organizational Growth and Changes
As organizations grow and evolve, their operations become more complex, and their risk profiles change. Mergers, acquisitions, expansions into new markets, and changes in organizational structure all necessitate updates to business continuity plans to ensure alignment with the current state of the organization.
Lessons Learned from Incidents
Every disruption presents an opportunity for learning and improvement. After experiencing an incident, whether it’s a minor disruption or a major crisis, organizations should conduct thorough post-mortem analyses to identify weaknesses in their continuity plans and areas for improvement. These lessons learned should be integrated into future iterations of the plan to enhance resilience.
Regulatory Requirements and Compliance
Regulatory requirements related to business continuity and disaster recovery are subject to change over time. Organizations must stay informed about relevant regulations and ensure that their continuity plans remain compliant with current standards. Failure to do so can result in regulatory penalties and reputational damage.
Cultural Shifts and Societal Changes
Societal attitudes and cultural norms can also influence business continuity planning. For example, increasing awareness of environmental issues may lead organizations to place greater emphasis on sustainability and resilience in the face of climate-related risks.
Advancements in Best Practices and Technologies
The field of business continuity planning is constantly evolving, with new best practices, methodologies, and technologies emerging to improve resilience. Organizations should stay abreast of these developments and incorporate relevant advancements into their continuity plans to ensure they remain effective and up to date.
Additionally, monitoring changes in the business environment, such as regulatory updates, market trends, and emerging threats, is crucial for keeping the business continuity plan relevant and effective.
An area organizations miss the mark on is becoming too comfortable during their business continuity lifecycle.
The value in third party review & support
We just reviewed the many ways organizations can face changes. If teams are not updating anything during their plan, odds are they are missing something.
This is where having a third party manage your business continuity program can be helpful. It allows an outside perspective to push for more information and updates. A consultant’s perspective can greatly impact the relative information and conduct valuable assessments of areas for improvement.
When an incident has happened, we find it critical to talk with our clients and address any areas of their plans that we can update or revise so that the document is a source of truth. A source of truth for navigating a disruption means that the plan is a useable tool, not something that exists in an old downloads folder.
We encourage these plans to be living documents, there will be changes and there should be updates.
Businesses should be prepared in many ways; business continuity plans are one of the many ways to have documented plans for how to react to a disruption to a process.
Some ways that organizations fall short are:
Lack of Preparedness
One of the most significant mistakes businesses make is failing to have a comprehensive business continuity plan in place before a disruption occurs. Without business continuity plans to help shape the response to crises, organizations may struggle to react swiftly and effectively when faced with unexpected challenges.
Poor Communication
Inadequate communication with employees, customers, suppliers, and other stakeholders can lead to confusion, misinformation, and anxiety during a crisis. Failure to keep stakeholders informed about the situation, response efforts, and expectations can erode trust and hinder recovery efforts.
Underestimating the Impact
Some businesses underestimate the severity and duration of disruption, leading to delays in implementing response measures and recovery efforts. Failing to recognize the potential impact of a crisis can result in missed opportunities to mitigate risks and minimize losses.
Ignoring Lessons Learned
Every crisis presents an opportunity for learning and improvement. Businesses that fail to conduct thorough post-mortem analyses to identify lessons learned and areas for improvement may repeat the same mistakes in future crises, diminishing their ability to adapt and recover.
Neglecting Stakeholder Relationships
Businesses that fail to prioritize relationships with key stakeholders such as customers, suppliers, regulators, and the community risk damaging their reputation and undermining trust. Building and maintaining strong relationships before a crisis occurs can help organizations navigate disruptions more effectively.
Conclusion
One callout should be underestimating the impact. We often think our work, department or technologies are the most important and that is fair because they are important to our work but to an organization, the team may be able to be down for a few more hours than we initially think.
But a real problem lies in underestimating a disruption.
Nothing is more time consuming during a disruption than trying to create and test workarounds that should have already been addressed in a business continuity plan.
You owe it to our future-selves to ponder this in your next plan update and think about what it really means to lose that vendor for a week, or not access that application for three days.
At Bryghtpath we aim to provide a service that works for your company, is effective, efficient and does not sit on a shelf. A plan that can collect dust and remain untouched is not beneficial to your organization. We want your organization to feel empowered through the knowledge that is held within a business continuity plan.
The information you have in your plan is dependent upon candid and productive conversations surrounding that team and their processes. By soliciting input from those who hold the knowledge for that area you set yourself up for success and accuracy.
Avoiding these mistakes requires proactive planning, clear communication, a focus on safety and well-being, a willingness to learn and adapt, and a commitment to building strong relationships with stakeholders. By recognizing these potential pitfalls and taking proactive steps to address them, businesses can improve their resilience and enhance their ability to navigate disruptions successfully.
Lastly, as you update your plans you should be updating your exercise scenarios. Having relevant topics, engaging and thought provoking will help teams be able to apply their expertise to the exercise. Taking lessons learned from real events and adapting them to challenge new ideas during a tabletop exercise or simulation can greatly aid the success of your exercise.
Creating useful business continuity tabletop exercises requires careful planning, execution, and evaluation to ensure they effectively test the organization’s response capabilities and identify areas for improvement.
Exercises for business continuity that effectively test response capabilities, foster collaboration, and enhance preparedness for managing and recovering from disruptions are something Bryghtpath takes pride in with multiple options to help your organization.
In summary, business continuity plans should never be static documents but living frameworks that adapt to the changing realities of the business environment. The lifecycle of these plans has many layers that should be properly executed to be effective.
Organizations can ensure that their continuity plans remain robust and effective over time by staying proactive, incorporating lessons learned, leveraging technological advancements, and remaining agile in the face of emerging threats.
Want to work with us or learn more about Business Continuity?
- Our proprietary Resiliency Diagnosis process is the perfect way to advance your business continuity program. Our thorough standards-based review culminates in a full report, maturity model scoring, and a clear set of recommendations for improvement.
- Our Business Continuity and Crisis Management services help you rapidly grow and mature your program to ensure your organization is prepared for the storms that lie ahead.
- Our Ultimate Guide to Business Continuity contains everything you need to know about Business Continuity while our Ultimate Guide to Crisis Management contains the same for Crisis Management.
- Learn about our Free Resources, including articles, a resource library, white papers, reports, free introductory courses, webinars, and more.
- Set up an initial call with us to chat further about how we might be able to work together.