On October 29, 2012, Hurricane Sandy made landfall in New Jersey and swept up the East Coast causing major damage in New Jersey, New York, and Connecticut. At the time, Sandy was the second-largest Atlantic storm on record, following behind only Hurricane Katrina, which had ravaged the Gulf Coast in 2005. In 2017, following Hurricanes …
Engaging your Board of Directors on your Crisis Communications Strategy
All organizations face risk. Whether your entity is large or small, publicly traded or privately held, for profit or non-profit, global or local, at some point it will face a crisis. How you plan for, handle, recover from, and assess a crisis can significantly impact your organization, including its short-term business operations, reputation, long-term financial …
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Corporate Citizenship in the Age of Unrest
This year brought renewed focus to corporate citizenship, as companies looked to engage their customers, employees, and communities in the midst of economic, social, and political upheaval. Pursuing these efforts can drive large-scale, meaningful change for society while differentiating a company’s brands and products to deliver a competitive advantage. But what is corporate citizenship, and …
The Importance of Having a Crisis Communications Strategy
The Importance of Having a Crisis Communications Strategy It’s the last quarter of what has been one of the most turbulent years in modern history. U.S. companies are addressing the third wave of COVID-19 infections, implementing social justice efforts, and navigating continued political division ahead of the November elections. Leaders are watching the elections closely …
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Bryghtpath Live: National Preparedness Month – Get Home Bag Walkthrough
In this episode of Bryghtpath Live, Bryghtpath Principal & Chief Executive Bryan Strawser walks viewers through his “Get Home Bag” as a part of National Preparedness Month. During the episode, Bryan discusses the purpose of an emergency kit, the contents of his “Get Home Bag”, and some other planning considerations for evaluating threats/risks when thinking …
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Managing Uncertainty Podcast – Episode #106: Rethinking Business Continuity in the age of COVID-19
In this episode of the Managing Uncertainty Podcast, Bryghtpath Principal & Chief Executive Bryan Strawser discusses how business continuity strategy should be rethought in the wake of the global COVID-19 pandemic. How are executives thinking about business continuity right now? How did planning, or the lack of planning, impact the response of organizations around the …
Managing Uncertainty Podcast – Episode #105: Taking care of yourself during a crisis
In this episode of the Managing Uncertainty Podcast, Bryghtpath Principal & Chief Executive Bryan Strawser talks about how to take care of yourself through a major crisis – such as the COVID-19 pandemic that we’re all engaged in working to manage. Topics discussed include self-care, taking immediate action where warranted, going to “the basement”, where …
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Managing Uncertainty named a Top 10 Crisis Management Podcast by Feedspot
Our weekly podcast, Managing Uncertainty, was named a Top 10 Crisis Management Podcast by Feedspot in July 2020. Managing Uncertainty, which recently published its 100th episode, is a podcast series discussing global risk, crisis management, business continuity, and crisis communications. Each week, Bryghtpath’s experts cover topics ranging from COVID-19, to personal preparedness and organizational resilience, and …
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