It’s been more than eight months since many offices switched to telecommuting, while on-site employees continued working on the front lines of critical businesses in industries such as health care, energy, retail, and agriculture. Two manufacturers have reported favorable COVID-19 vaccine results and expect an initial quantity of vaccines to be available in 2020 under …
Engaging your Board of Directors on your Crisis Communications Strategy
All organizations face risk. Whether your entity is large or small, publicly traded or privately held, for profit or non-profit, global or local, at some point it will face a crisis. How you plan for, handle, recover from, and assess a crisis can significantly impact your organization, including its short-term business operations, reputation, long-term financial …
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Corporate Citizenship in the Age of Unrest
This year brought renewed focus to corporate citizenship, as companies looked to engage their customers, employees, and communities in the midst of economic, social, and political upheaval. Pursuing these efforts can drive large-scale, meaningful change for society while differentiating a company’s brands and products to deliver a competitive advantage. But what is corporate citizenship, and …
The Importance of Having a Crisis Communications Strategy
The Importance of Having a Crisis Communications Strategy It’s the last quarter of what has been one of the most turbulent years in modern history. U.S. companies are addressing the third wave of COVID-19 infections, implementing social justice efforts, and navigating continued political division ahead of the November elections. Leaders are watching the elections closely …
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Webinar: Crisis & Continuity Leadership in the time of Coronavirus
At the time of this webinar, conducted for the Business Continuity Planners Association in April 2020, we were just a few weeks into the fight against Coronavirus. We were already into unprecedented territory with how government and the private sector are engaged in the fight against Coronavirus. In this presentation and open Q&A, Bryghtpath Principal & Chief …
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Managing Uncertainty Podcast – Episode #88: What is the goal of crisis management?
In this week’s episode of the Managing Uncertainty Podcast, Bryghtpath Principal & Chief Executive Bryan Strawser discusses the goals of a crisis management framework & process at your organization. Topics discussed include crisis management, frameworks, crisis teams, crisis communications, social media, reputation management, business continuity, and long-term recovery efforts. Related Episodes & Blog Posts Blog …
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Managing Uncertainty Podcast – Episode #82: Speed in a Crisis
In this episode of the Managing Uncertainty Podcast, Bryghtpath Principal & Chief Executive Bryan Strawser discusses the need for rapid decision making and communications during a crisis or incident. Reflecting on a year of crisis exercises, Bryan discusses crisis management, crisis communications, crisis management frameworks, crisis plans, crisis plan annexes, prepared crisis communications messages, holding statements …
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Bryghtpath publishes new social activism whitepaper
We’re excited to announce the release of our latest whitepaper “Monitoring, understanding, and responding to Social Activism Campaigns”. Activism campaigns take on a variety of forms with issues spanning the social and political spectrums. While they are certainly not new, their frequency and impact have been amplified by the widespread use of social media, the …
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